Violets Are Blue was created from a personal need for skincare that is natural and safe for the body as well as the environment.
In 2011 Violets’ founder, Cynthia Besteman, received a devastating diagnosis of breast cancer. She believed she had led a healthful life, so she sought the truth about toxins in our environment. After learning about the way our bodies can manifest problems as a result of our lifestyles and the products we use, Cynthia cleared her household of any possible pollutants and switched to a purely organic lifestyle. She was shocked by the mislabeling of skincare and beauty products that were classified as “organic” or “natural,” as they typically contained parabens, sulfates, and other chemicals known to work as endocrine disruptors linked to cancer and reproductive concerns. After undergoing treatment, Cynthia drew upon her newfound love of crafting skincare products for herself, her family, and friends to establish Violets Are Blue in 2013. She used her knowledge and passion for naturally-derived skincare ingredients to formulate a consciously-produced line of products, each one a labor of love. Violets Are Blue operates under the philosophy that skincare does not have to be complicated; in fact, keeping it simple is best.